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What is Voice Search SEO?

SEO has been helping a lot of businesses in acquiring a better customer base these days.

But  do you know that you can double the traffic of your website and stay ahead of your competitors in the SEO game by *Optimising It for Voice Search!*

No?

Well, do you know what Voice Search is?

No either?

Do you want some sure-shot hacks that can help increase the traffic of your website?

If that’s a Yes, then you’re certainly at the right place.

Here we are going to discuss What Is Voice Search and How To Optimize Your Site For Voice Search.

 

Please watch this video of how powerful voice search is in the present and will be in the future

Table Of Content

 

What Is Voice Search SEO?

First of all, let us clearly understand what Voice Search SEO exactly is. In short, it says ” TYPE LESS BUT GET MORE“.

The world is drastically changing and obviously for the good wherein the keyboard research is waning. Here Voice Search SEO pitches in.

Voice Search is nothing but a search that can be done just by speaking to the Google Assistant for Android phones and to Siri on iPhones. Owing to this function you can optimize your pages read out loud by a voice search device. Now the results which will come on top will depend on the SEO, so the term Voice Search SEO

Importance Of Voice Search SEO In Recent Times

Now let us know why it is so important in modern times.

So the main reason is that research proves that 55% of people use voice searches to find a service nearby.

Also, it enables you to cater to a tremendous amount of audience as 55% of adults and 40% of children are well acquainted with voice search and use them regularly.

If the global giants like Google itself say that Voice Search is the future then there must be something beneficial in it.

Siri, Google Now, Cortana, and Alexa are some of the trendsetters in the voice search industry.

How Is Voice Search SEO Different from Traditional Search

The foremost reason which separates the two is the length of their question. Normally while searching by traditional method a person may search “cafes near me” but on the contrary, while doing a voice search he will say “Which are the best cafes around me”. The number of words in the questions differs in both cases and so will be the results while searching.

Thus, it proves that the longer the question the better the results which can be possible only by Voice Search because nowadays people don’t prefer typing much for searching except for merely 2-3 words.

Another important reason for its rapid growth is that it is convenient, comfortable, and compatible with all.

Not only this but also research shows that the results one gets on Voice Searches are far more concise and accurate than the typing method.

Ways to optimize your site for Voice Search SEO

Well, there are a number of ways to optimize your site for Voice Search SEO suggested by all the so-called industry experts but everything doesn’t work well for everyone. Therefore, here are 5 sure-shot ways to optimize your site for voice search SEO that are proven to work well for every business and website.

You can optimize your website for voice search SEO by watching this video,

1. Frame keywords conservationally

We have concluded earlier that owing to the Voice Search the number of words used increases. That means when you’re optimizing your content for voice search, you have to think about how your audience would pose a question about your products and services, rather than targeting short, general keywords.

2. Frame with local keywords

It is known that 50% of people visit the local shops searched on Voice Search within a day. So, when you are optimizing your website, pay special attention to the locations and special keywords which have a high probability of getting searched. For example- “Chocolate shops in Mumbai”.

3. Use long-form format

Google loves websites that have content of more than 2000 words and tends to rate them higher. The reason being is that you cover all the topics under a specific topic and are an expert in your respective field. It’s already extremely beneficial to create long-form content for regular search results, but it’s also beneficial for voice search results.

4. Make sure your website is responsive

As the major audience doing Voice Search is between the age of 9-16 make sure your site is responsive. A web designer can ensure that your site is responsive so that when someone encounters your website via voice search, they can easily navigate your website to find the information they need. 

5. Make sure your Google My Business listing is up to date

Listing your site on GMB will create a better chance of reacting to your targeted audience once you register for this. GMB is a huge benefit to voice search, and it’s even more beneficial if you fill it out as comprehensively as you can. They also provide information like location, hours of operation and services, etc. which gives you an edge over your competitors and gives you a huge advantage.

Conclusion 

Thus, we can conclude that Voice Search is the future as people who aren’t compatible with technology can also use it. Definitely, that’ll be a trend for tomorrow. Who’ll use voice search optimization techniques from now will reach the summit of result pages. In short, Voice Search is all about ” Type less but get more “.

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