On-Page SEO Services in Lucknow - ACECLiQ

Why your Lucknow business needs On-Page SEO Services?

Even though we have emerged out of the dark ages into modern times (speaking metaphorically), even though the internet has become much smarter than it used to be years ago, and even though we have started using much more complex algorithms, Google still looks for keywords in your content to rank your page in a search result. Some things just never change! On-page SEO has also come a long way from its initial days.

On-Page SEO is a process that optimizes the elements that are on the website/web page. Most commonly Title Tags, URLs, Content and Internal Links are the ones that optimize. An underrated method in Search Engine Optimization that, when done effectively and efficiently, will give the fastest results.

Staying on Top of your On-page SEO game

On-page SEO has been the backbone of all SEO activities for as far back as the process goes. If we are to divide the entire work of SEO into two groups, it would be On-page SEO and off-page SEO.

On-Page SEO

On-page SEO relates to everything from your HTML to your content to the images that you have, even the Meta description that your page has is counted under On-page SEO work. Needless to say, it covers some pretty important topics.

Off-Page SEO

Whereas Off-Page SEO relates to everything that indirectly affects the SEO of your websites. It includes activities like Backlinking, Guest Posts, Company Profile Listing, and infographic distribution are counted under this.

A major area where you need to pay attention
– Website Performance –

The first and foremost part is the user experience. The retention rate of your existing clients in Lucknow determines how your future is going to pan out. If you do not possess a large pool of loyal clients, people who keep coming back to your site then all that you are going to be left with a large crowd of floating visitors who do not indulge much in the services that you have to offer. The better the user experience of your incoming traffic in Lucknow, the better you are going to be at holding them on to your services.

Stacking up against the bigwigs of the industry in Lucknow means that you have to make sure that the content that you have on your site is engaging and retentive but that alone is not going to get you far if your page takes too long to respond to a click. Taking too long to respond will result in half the content not being loaded and the visitor receiving only half the information that was intended for him or her.

Another important aspect of On-page SEO is the density and usage of keywords. It would be wise to remember that not everyone has the same intention of buying the product you offer. Some might be casual visitors while others might have come there with the intent to make the purchase on the spot. These tricky waters can be difficult to transverse on your own.

Our Package Includes

Canonicalization

Often termed as “rel/canonical”, it tells the search engine that your website or webpage is the originator of the content. Adding this in your URL protects your data to get copied from other websites.

Header (H1) Tags

An HTML tag is used to determine the heading on your website. It adds convenience to the user and enhances their whole page experience. It will improve the ranking of your website with ease.

 

Internal Link

Internal Linking is a process where you link your current web page with other web pages of your website. This helps search engine crawlers to navigate through your website and index it better.

Existing Content

Your existing content is the main soul of your page. With effective content optimization, your amazingly written content will be widely praised by users all around Lucknow. It will enhance their page experience as well.

Robots.Txt Creation/Analysis

All these help you to communicate with the Search Engine Crawlers better. This will help them to index your website better in the Search Engine Result Pages.

Xml Sitemap/Analysis

XML Sitemaps gives a structure to the website in which everything is formatted in an orderly manner. It is done to make things simpler for web crawlers and it will thus improve your rank automatically.

Google Webmaster Tools Set Up

Setting Up Google Webmaster Tools will allow you to monitor how your website will interact with Google. With this, you can check your weak spots and work on them.

Google Analytics Set Up

A web analytics service that provides statistical and analytical help to the website owner. This will help you to monitor your websites performance and how your visitors in Lucknow are interacting with your website.

Page Speed Optimization

Page Speed is an important factor to improve the user page experience. A faster load speed will saves the time of the user. There are many sites out there that will help you to measure your page speed.

Structured Data

A well-formatted and structured content will always be appreciated by the search engines. This will improve your ranking, and makes you more apparent in the SERPs.

Title & Meta Tags Optimization

Title and Meta Tags help the users to get the gist of the content you have written. Optimization of titles and meta tags will give you an upper hand over your competitors in Lucknow.

Image & Hyperlink Optimization

Image and Hyperlink Optimization will improve the page speed of your web page. It not only helps the crawlers to index you better but also looks good in presentation.

Bing Webmaster Tools Set-Up

Just like Google Webmaster Tools, Bing webmaster tools help webmasters/website owners to monitor their site performance. It also helps your website to rank better as well.

Footer Optimization

Footer is the section that is at the end of the web page. Throughout the website, it stays the same. optimizing the Footer makes it easy for the user to navigate to a landing page from any page. It also provides the forum or contact links as well.

Check Header Status and Google Cache of Pages

Header Status determines the quality of your Header whereas Google Cache is like a copy of your page that Google keeps for future use in case if your site is temporarily down.

Mobile Friendlyness

Almost 90% of the users access www through their smartphones. Therefore we make sure that your website is mobile friendly and can easily be accessed through your smartphone.

Custom 404 Page

The user will land on this page when she searches something that is not in your website. We make the 404 page so interactive that it will leave a greater impact in the user’s mind.

URL structure Analysis

URL structuring involves shorter URLs with dedicated keywords. This will help search engines to index the page better. And shorter URLs are easy to remember as well.

Why us?

ACECLiQ is a leading SEO company in Lucknow. Search Engine ranking services help your website rank on Google. Therefore, if you want to beat your competitors in Lucknow and maximize revenues, the best way is to opt for search engine optimization services for your dream venture.

We understand that the websites indexed at the top positions of Google have a higher chance of attracting visitors due to higher traffic. We have an enthusiastic team of SEO experts who strives to skyrocket your business in Lucknow. Our SEO company produces the fastest ranking results as compared to our competitors in Lucknow.

We strictly adhere to Google’s guidelines and algorithms updates while performing Search Engine Optimization. We follow White Hat SEO practices for your business. Our focus is on achieving the best organic results for native consumers. 

Testimonials

I had the best experience of working with ACECLiQ. Their commitment towards their services and timeliness are some of the main highlights that set them apart.

Prateek Gupta

Executive Director, BSL British School of Language

ACECLiQ is one of those companies that gives you no stress when boosting your digital presence. We had a great experience working with them.  They truly know their stuff.

Utsav Anand

Executive Director, Dreamzone

Let's Achieve Something Together

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Frequently Asked SEO Terms

What is SEO?

SEO stands for Search Engine Optimization, it is a process of ranking your website or webpage at the top of the search engine result pages (SERPs) like Google, Bing, Baidu, Yahoo, Duck Duck Go, etc. It is a process to increase the number of organic visitors to your website. In short, by rendering SEO services one can increase the traffic and become more visible on the search engines most importantly Google.

SEO is a vital process to not only get noticed but also it will help the entrepreneur to generate leads. SEO is a continuous process that requires a keen eye towards the dynamic nature of search engines and a rational mind to stay ahead of the competitors.

What is Off-page SEO?

Off-page SEO refers to the work done outside your website such as backlinking, social media sharing, guestposting, bad links removal to increase the ranking of your website.

Are SEO and PPC interrelated? Which is better?

It depends on the nature of your business and budget. Ideally, both SEO and PPC generate the best results. However, If you need immediate results then the PPC campaign gives the best results. If you have a longer timeline, SEO can give an amazing return on the investment over time.

What is the difference between SEO and PPC?

The main difference is, a website’s traffic comes from an SEO is organic (unpaid) while the traffic that any PPC campaign generates is paid. SEO is an ongoing process, improves visibility, and delivers long-term results whereas PPC is a one-time setup that gives immediate results, improves sales, etc.

What does SEO stand for?

SEO full form is Search Engine Optimization.

What is technical SEO?

Technical SEO is the process of website and server optimization. It lets search engines like Google better understand your website. It prompts search engines to index website easily in the SERPs which improves organic ranking.

How can I do SEO for my website on my own?

  • Choose the great domain name
  • Detailed Keyword research
  • Competition analysis
  • Map targeted keywords
  • Craft your content
  • Produce regular content
  • Add alt text to all your images
  • Structure your website with the right headers
  • Add Backlinks
  • Build your social media network

What are Google algorithm updates?

Google’s search engine uses a combination of algorithms and numerous website ranking factors to retrieve data from its search index so that it can instantly deliver the relevant results for a query. Broad Core Algorithm Update is the latest Google Core algorithm update.

What are backlinks?

Backlinks are the links created when one website links with another website. For search engines, it is just like a “vote of confidence” for a specific page. The more backlinks you have, search engines think your content is authoritative and rank it higher in SERPs.

What is SEO Audit?

Analysis of client’s websites to find issues related to their position/rankings in the Search Engine Result Page (SERP).

What is On-page SEO ?

On-page SEO refers to the optimization of the website or webpages for search engines and users to understand completely when they crawl it. When searching for the keywords relating to your niche, ranking of websites is due to optimization of your H1, H2 titles, meta description, page speed, content, robots.txt, internal linking, xml sitemap etc.

What are inbound and outbound links?

All the links that come from other websites or different URLs are inbound links whereas all those links on your website that you have a link out to other websites or domains are outbound links.

What is robots.txt?

Robots.txt is a text file, which also refers to the robot exclusion protocol that tells the web robots or search engine crawlers which pages or files it can/can’t crawl from your site. It is used to prevent overloading your site with requests.

What is Conversion Rate Optimization?

CRO (Conversion Rate Optimization) is the most effective process of optimizing the website based on the behavior of users who have visited your website. Effectively running CRO campaigns helps get more clients.

What are google animal updates?

Google is fond of doing crazy things, naming algorithm updates in the name of animals is the prime example. Panda, Penguin, Hummingbird, and Florida, these few were the standout Google animal updates and still prevalent in the modern-SEO tactics.

What is Google's rank brain?

Google uses machine learning technology in the name of the rank brain. It was rolled out in the spring of 2015 and it helps Google to process and sort out the search results.

What is 301 redirection? Is it good SEO practice?

301 redirect is an indication that your website’s page has been permanently moved to the new location. It makes sure that users and search engines are sent to the right page. Since the redirect is permanent therefore it does not harm SEO as such.

What is indexing?

Indexing is a process that search engines use to store a website and its pages after they are crawled. Search engines like Google analyze the quality of content, images, videos embedded on the page to understand the page.

We have most specialized and expert SEO team

Adrit Gupta

Adrit Gupta

SEO and Web Design Expert

Umang Sharma

Umang Sharma

Branding and Design Manager

OJaswi

OJaswi

Content head

Our Lucknow professionals are updated with the latest SEO trends and algorithm updates from Google. We keep our selves updated with the help of best SEO blogs such as SearchEngineJournal, SearchEngineLand, Moz, etc. We provide best website ranking which does not fall with the core algorithm updates of any Search engines.  We strategize building of your company’s online strategy.

Here are some of the ways we can help you in optimizing your websites to achieve the best positions in Lucknow Specific SERP-:

SEO Audit – Our Lucknow SEO team finds technical issues affecting website ranking such as indexing, crawling, sitemap issues, spam backlinks, etc. We use advanced SEO tools and plugins like Google Search Console, WebsiteSEOChecker, SmallSEOTools, Ahrefs, SEMrush to determine the website SEO score.

On-Page SEO – Our team makes sure to optimize your web pages with the most relevant Title tags and meta-description. Apart from this, we embed certain high graphics images and videos to your website to make it more visually appealing.

Off-Page SEO– We focus on building genuine backlinks and boosting authority of your websites. Google analyses the source of these backlinks to rank a website. We mostly pitch high domain authority websites through guestpost outreach and get your links in their article or blog posts.

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