Ecommerce SEO Company in Lucknow - ACECLiQ

What is Ecommerce SEO?

For your eCommerce website, SEO Company can help you get traffic from organic (also referred to as “natural” or “free”) search results on search engines like Google and Bing. You may then attract that traffic into converting into sales and profits through effective eCommerce optimization.


So what does good SEO look like? When we talk about optimizing an eCommerce website, we usually mean developing targeted pages and posts in order to rank in Google and other major search engines for specific keywords or keyphrases relevant to your business, products, or services. It’s important to note here that this doesn’t just mean doing things with your site itself; it also means getting links from related sites which link to yours and sending social signals from relevant, active social media accounts.

Who should Do Ecommerce SEO?

With all of the moving parts and technicalities involved in e-commerce SEO (and general SEO), it’s important that every Ecommerce brand should hire a professional team that specializes in exactly that. If you try to use an off-the-shelf software package or do everything yourself without adequate training, your website could end up performing badly as a result – which is not what you’re looking for at all!

Why you should do eCommerce SEO?

It’s easy to underestimate the importance of eCommerce SEO, but doing so can be potentially disastrous. Google changing its search algorithm doesn’t just mean that you will need to update your website slightly here and there; it means that your entire business could potentially fold if it gets too badly affected. If you let your customers down because you weren’t ranking for the keywords they were searching for, or because they couldn’t find products that interested them easily based on what they were looking for… what does this say about how much you value them as potential customers?

What are the benefits of eCommerce SEO?

The benefits of eCommerce SEO are obvious: for instance, your organic search ranking gets higher as a result, and this means more customers. Many consumers choose the internet as their first option when they’re looking to buy something new and so you need to make sure that if they land on your site it’s clear what your business is about and what solution you can offer them. You also want to ensure that they find your products easily amidst the thousands of others online.

 

Ecommerce SEO Checklist

Better Content.

Look for ways to incorporate a new product every week into a piece of content that you’re releasing on your blog or via your social media networks, and create a small infographic about it including relevant keywords. Remember that Google loves fresh content so the more you have the higher your organic search ranking will be.

Technical SEO.

The better your technical SEO, the better your organic search ranking will be. We’ll check for robot errors and help you fix them so that Google can crawl through each of your pages with ease. We also make sure there’s no duplicate content to get in the way of your optimization efforts.

 

Link building campaigns.

You need high-quality links from other reputable websites to rank for specific keywords and phrases without a problem, and we can design a strategy specifically for you depending on what you’re looking to achieve. Site audits/health checks: Always good to know how optimized or not a site is right? We do health checks and provide reports based on our findings. These include technical issues, link spamming activities, keyword cannibalization, etc.

On-Page SEO.

We don’t cut corners and we take an all-inclusive approach to your website’s On-Page SEO. We make sure Google can crawl each page of your site without a problem, and we implement the right keywords for you based on our research so that you rank for them easily.

Competitor Analysis.

We run competitor analysis reports before every campaign begins so that we know what is working for them and how they’re succeeding at eCommerce SEO. You need to know who you’re up against before deciding what strategies should be implemented in order to succeed, and this means taking a look at their search engine rankings as well as seeing which ones are performing well online through social media networks like Twitter, Facebook, etc. And many more eCommerce services.

Audience Engagement.

Check out popular online communities such as Reddit and Yahoo! Answers where people often pose questions about what they want to buy and see if any of those can be answered by one of your products – write an informative blog post using this idea which you can then use as linkbait to get joined onto these websites as a contributor.

QnA Session with the customers.

Ask a question related to a product that you sell on one of the previously mentioned websites, and make sure to include your brand name within it – people often search for businesses based around their product offering (e.g. ‘where can I buy x?’) so this could potentially bring them directly to your site.

Customer Reviews.

Give your customers the opportunity to review your products by adding a prominent link on product pages that redirects back to your site’s own reviews, incentivizing them with the chance of winning a prize for each one.

Website Management.

Add an ‘about us page to the bottom of every single page throughout your website, describing who you are and what differentiates you from your competitors – this helps people to feel more comfortable making purchases based upon their liking for your brand rather than just its credibility.

What should be done proactively?

There are several things that must be undertaken proactively throughout the lifetime of an eCommerce website, not just during setup or right before launch. This includes everything from ensuring optimal load times (which is vital for user experience) to the way that your products are tagged and categorized on your site. You also need to have a detailed keyword research strategy in place from the word go, as well as a content marketing plan which gets you links from other reputable websites.

 

What should be done with user engagement?

When it comes to eCommerce SEO, there’s plenty of user engagement strategies that can have a positive effect on your organic search rankings. This includes everything from the wording used for product titles and descriptions through to how quickly customers receive their orders after placing them – factoring in things like shipping time and whether or not they’re based domestically or overseas. User reviews can also play a large part in conversions, so make sure that you encourage every single customer who leaves feedback to do so.

 

 

Why us?

ACECLiQ Lucknow is a leading SEO company in Lucknow. Search Engine ranking services help your website rank on Google. Therefore, if you want to beat your competitors and maximize revenues, the best way is to opt for search engine optimization services for your dream venture.

We understand that the websites indexed at the top positions of Google have a higher chance of attracting visitors due to higher traffic. We have an enthusiastic team of SEO experts in Lucknow who strives to skyrocket your business. Our SEO company in Lucknow produces the fastest ranking results as compared to our competitors.

We strictly adhere to Google’s guidelines and algorithms updates while performing Search Engine Optimization. We follow White Hat SEO practices for your business in Lucknow. Our focus is on achieving the best organic results for native consumers. 

Testimonials

I had the best experience of working with ACECLiQ. Their commitment towards their services and timeliness are some of the main highlights that set them apart.

Prateek Gupta

Executive Director, BSL British School of Language

ACECLiQ is one of those companies that gives you no stress when boosting your digital presence. We had a great experience working with them.  They truly know their stuff.

Utsav Anand

Executive Director, Dreamzone

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Frequently Asked SEO Terms

What is SEO?

SEO stands for Search Engine Optimization, it is a process of ranking your website or webpage at the top of the search engine result pages (SERPs) like Google, Bing, Baidu, Yahoo, Duck Duck Go, etc. It is a process to increase the number of organic visitors to your website. In short, by rendering SEO services one can increase the traffic and become more visible on the search engines most importantly Google.

SEO is a vital process to not only get noticed but also it will help the entrepreneur to generate leads. SEO is a continuous process that requires a keen eye towards the dynamic nature of search engines and a rational mind to stay ahead of the competitors.

What is Off-page SEO?

Off-page SEO refers to the work done outside your website such as backlinking, social media sharing, guestposting, bad links removal to increase the ranking of your website.

Are SEO and PPC interrelated? Which is better?

It depends on the nature of your business and budget. Ideally, both SEO and PPC generate the best results. However, If you need immediate results then the PPC campaign gives the best results. If you have a longer timeline, SEO can give an amazing return on the investment over time.

What is the difference between SEO and PPC?

The main difference is, a website’s traffic comes from an SEO is organic (unpaid) while the traffic that any PPC campaign generates is paid. SEO is an ongoing process, improves visibility, and delivers long-term results whereas PPC is a one-time setup that gives immediate results, improves sales, etc.

What does SEO stand for?

SEO full form is Search Engine Optimization.

What is technical SEO?

Technical SEO is the process of website and server optimization. It lets search engines like Google better understand your website. It prompts search engines to index website easily in the SERPs which improves organic ranking.

How can I do SEO for my website on my own?

  • Choose the great domain name
  • Detailed Keyword research
  • Competition analysis
  • Map targeted keywords
  • Craft your content
  • Produce regular content
  • Add alt text to all your images
  • Structure your website with the right headers
  • Add Backlinks
  • Build your social media network

What are Google algorithm updates?

Google’s search engine uses a combination of algorithms and numerous website ranking factors to retrieve data from its search index so that it can instantly deliver the relevant results for a query. Broad Core Algorithm Update is the latest Google Core algorithm update.

What are backlinks?

Backlinks are the links created when one website links with another website. For search engines, it is just like a “vote of confidence” for a specific page. The more backlinks you have, search engines think your content is authoritative and rank it higher in SERPs.

What is SEO Audit?

Analysis of client’s websites to find issues related to their position/rankings in the Search Engine Result Page (SERP).

What is On-page SEO ?

On-page SEO refers to the optimization of the website or webpages for search engines and users to understand completely when they crawl it. When searching for the keywords relating to your niche, ranking of websites is due to optimization of your H1, H2 titles, meta description, page speed, content, robots.txt, internal linking, xml sitemap etc.

What are inbound and outbound links?

All the links that come from other websites or different URLs are inbound links whereas all those links on your website that you have a link out to other websites or domains are outbound links.

What is robots.txt?

Robots.txt is a text file, which also refers to the robot exclusion protocol that tells the web robots or search engine crawlers which pages or files it can/can’t crawl from your site. It is used to prevent overloading your site with requests.

What is Conversion Rate Optimization?

CRO (Conversion Rate Optimization) is the most effective process of optimizing the website based on the behavior of users who have visited your website. Effectively running CRO campaigns helps get more clients.

What are google animal updates?

Google is fond of doing crazy things, naming algorithm updates in the name of animals is the prime example. Panda, Penguin, Hummingbird, and Florida, these few were the standout Google animal updates and still prevalent in the modern-SEO tactics.

What is Google's rank brain?

Google uses machine learning technology in the name of the rank brain. It was rolled out in the spring of 2015 and it helps Google to process and sort out the search results.

What is 301 redirection? Is it good SEO practice?

301 redirect is an indication that your website’s page has been permanently moved to the new location. It makes sure that users and search engines are sent to the right page. Since the redirect is permanent therefore it does not harm SEO as such.

What is indexing?

Indexing is a process that search engines use to store a website and its pages after they are crawled. Search engines like Google analyze the quality of content, images, videos embedded on the page to understand the page.

We have most specialized and expert SEO team

Adrit Gupta

Adrit Gupta

SEO and Web Design Expert

Umang Sharma

Umang Sharma

Branding and Design Manager

OJaswi

OJaswi

Content head

Our professionals are updated with the latest SEO trends and algorithm updates from Google. We keep our selves updated with the help of best SEO blogs such as SearchEngineJournal, SearchEngineLand, Moz, etc. We provide best website ranking which does not fall with the core algorithm updates of any Search engines.  We strategize building of your company’s online strategy.

Here are some of the ways we can help you in optimizing your websites to achieve the best positions in SERP-:

SEO Audit – Our SEO team finds technical issues affecting website ranking such as indexing, crawling, sitemap issues, spam backlinks, etc. We use advanced SEO tools and plugins like Google Search Console, WebsiteSEOChecker, SmallSEOTools, Ahrefs, SEMrush to determine the website SEO score.

On-Page SEO – Our team makes sure to optimize your web pages with the most relevant Title tags and meta-description. Apart from this, we embed certain high graphics images and videos to your website to make it more visually appealing.

Off-Page SEO– We focus on building genuine backlinks and boosting authority of your websites. Google analyses the source of these backlinks to rank a website. We mostly pitch high domain authority websites through guestpost outreach and get your links in their article or blog posts.

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