This is our own performance data from Google Search Console, not a template case study. When we started, we didn't have one page in Google's top 10 for any real keyword. Eleven months later we're pulling in over 23,000 organic clicks and 472,000 impressions a month over month. Here is exactly what moved, in what order, and why.

This is our real 16 month Google Search Console report for one of our education websites. We already had thousands of pages live before this window even starts, so this growth did not come from writing more content. It came from fixing and improving what we already had. Here is exactly what we did, and how you can see it in the graph.