{"id":1716,"date":"2022-02-17T07:56:41","date_gmt":"2022-02-17T07:56:41","guid":{"rendered":"https:\/\/acecliq.com\/lucknow\/?p=1716"},"modified":"2022-03-01T14:54:22","modified_gmt":"2022-03-01T14:54:22","slug":"what-is-semantic-seo","status":"publish","type":"post","link":"https:\/\/acecliq.com\/lucknow\/what-is-semantic-seo\/","title":{"rendered":"What is Semantic SEO?"},"content":{"rendered":"\n\n[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.7.5&#8243; background_color=&#8221;#FFFFFF&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;rgba(12,113,195,0.69)&#8221; background_color_gradient_end=&#8221;rgba(6,93,232,0.4)&#8221; background_color_gradient_direction=&#8221;130deg&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_enable_image=&#8221;off&#8221; custom_padding=&#8221;4vw||4vw||true|false&#8221; custom_padding_tablet=&#8221;159px||159px||true|false&#8221; custom_padding_phone=&#8221;162px||162px||false|false&#8221; filter_saturate=&#8221;103%&#8221; filter_contrast=&#8221;148%&#8221; bottom_divider_height=&#8221;250px&#8221; bottom_divider_height_tablet=&#8221;150px&#8221; bottom_divider_height_phone=&#8221;110px&#8221; bottom_divider_height_last_edited=&#8221;on|phone&#8221; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_4,1_4&#8243; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;27px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;Bloat&#8221; _builder_version=&#8221;4.14.7&#8243; global_colors_info=&#8221;{}&#8221;]<h1><span style=\"color: #0c71c3;\"><b>What is Semantic SEO?<\/b><\/span><\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/acecliq.com\/lucknow\/wp-content\/uploads\/2022\/02\/merakist-l5if0iQfV4c-unsplash-300x225.jpg\" width=\"564\" height=\"423\" alt=\"\" class=\"wp-image-1719 alignnone size-medium\" \/><\/p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.14.7&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(131,165,193,0.36)&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<ul>\n<li><a href=\"https:\/\/acecliq.com\/lucknow\/what-is-semantic-seo\/#Core\"><b>How to write for Semantic SEO?<\/b><\/a><\/li>\n<li><a href=\"https:\/\/acecliq.com\/lucknow\/what-is-semantic-seo\/#Why\"><b>Is it worth investing in semantically related keywords<\/b><\/a><\/li>\n<li><a href=\"https:\/\/acecliq.com\/lucknow\/what-is-semantic-seo\/#Where\"><b>SEO Is Constantly Evolving<\/b><\/a><b><\/b><\/li>\n<\/ul>[\/et_pb_text][et_pb_text module_id=&#8221;Web&#8221; _builder_version=&#8221;4.14.7&#8243; global_colors_info=&#8221;{}&#8221;]<p><span style=\"font-weight: 400;\">Semantic SEO is a relatively new topic, which is differentiated from traditional SEO mostly in how it works. Traditional <a href=\"https:\/\/acecliq.com\/lucknow\/seo-company-in-lucknow\/\">SEO<\/a> uses keywords to determine the best ranking pages of a certain site. However, the semantic search looks at things more globally&#8211; not just one phrase\/word\/keyword, but rather what that word means in relation with other words (and phrases).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In traditional search, a lot of keywords are used that aren&#8217;t really related to the topic at hand. In semantic SEO, only relevant keywords with good associations are used&#8211; which ultimately leads to higher quality web pages and better rankings.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To put it simply, Semantic SEO looks more closely at context of what is being discussed on an article or webpage, whereas traditional SEO focuses more on keywords\/phrases.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The basics of this are that instead of the webmaster having to write a bunch of keywords and trying to fit them in a natural-sounding way, they can use pre-existing phrases so they don&#8217;t have to directly mention the words at all. This saves space and makes for a much cleaner page\/article.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, keep in mind that search engines are still just based on words&#8211; so you do still have to focus on keywords being used rather than terms being implied.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is the main difference between semantic SEO and traditional SEO. Semantic SEO brings together groups of words or phrases that have a related meaning &#8211; usually with the aim of making it easier for users to find what they&#8217;re looking for. Semantic search is also thought of as being an alternative, or at least complementary approach to artificial intelligence and machine learning that&#8217;s used by search engines such as Google (see AI in SEO).<\/span><\/p>[\/et_pb_text][et_pb_text module_id=&#8221;Core&#8221; _builder_version=&#8221;4.14.7&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<h2><b>How to write for Semantic SEO?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Search Engine Land&#8217;s Danny Sullivan explains semantic search as a process of identifying concepts and their relationships with each other, rather than the use of keywords.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"How to do &quot;Semantic SEO&quot; in 8 minutes\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/81WeOXS0vfs?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">He says: &#8220;It&#8217;s a system that looks at words and phrases to determine what they mean in relation to one another &#8211; not just the individual words or phrases themselves.&#8221;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In most cases, this means that optimising for semantic search is about choosing the right words, phrases and synonyms to describe your content &#8211; rather than targeting specific keywords.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if you were writing an article on &#8216;how to bake chicken&#8217; it would be more useful for both users and search engines to include terms like &#8216;chicken recipe&#8217;, &#8216;baking ingredients&#8217; and &#8216;food recipes&#8217; than just &#8216;chicken&#8217;.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Simply writing indepth content which covers every aspect of the topic and gives the reader a ton of information is the best way to write for semantic SEO, rather than specifically targeting any one keyword.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if you are writing an article about &#8216;Paris Fashion Week&#8217; it will be more beneficial if you use phrases like &#8216;Spring 2017 Fashion Trends&#8217;, &#8216;Paris Haute Couture&#8217; and &#8216;Fashion Shows in Paris&#8217;.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When writing for semantic SEO, the idea is to not directly mention your keywords but to include them (by using synonyms) naturally in your articles.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another tip for writing semantically would be to\u00a0 try to include words which are &#8220;entities&#8221; (ie, nouns). These might be people, places or things.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if you were writing an article on &#8216;Paris Fashion Week&#8217; it would be more beneficial if you included the names of different fashion designers. This is because Google indexes entities in articles &#8211; rather than just keywords.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Scroll down to \u201cPeople also ask.\u201d section of the Google search results and there you will find semantically connected questions for the same.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is where you can find out weights of different keywords and phrases.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are many tools which you can use to check the semantic SEO weight of a keyword or phrase.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Examples: Google AdWords Keyword Planner, Ubersuggest, etc.<\/span><\/p>[\/et_pb_text][et_pb_text module_id=&#8221;Why&#8221; _builder_version=&#8221;4.14.7&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<h2><b>Is it worth investing in semantically related keywords?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Many people argue that implementing semantically related words is not going to directly impact your Google rankings. However, they are wrong. The use of appropriate keywords and phrases can help to enhance the experience of both search engines and users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The process is quite simple: when someone searches for something in Google, the results that show up include articles or websites which are related to their search query. Search engines take into account the contents of your page as well as other relevant pages to determine what result should show up at the top.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, remember that if you do use keywords and phrases which are not relevant to your niche or content, Google will rank your web page down.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"What are Keywords and How to Choose Them? 1.1. SEO Course by Ahrefs\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/H-B5oFJjL8I?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">For instance, if you&#8217;re writing an article on &#8216;how to bake bread&#8217; but you included the keyword &#8216;chicken&#8217; in your article, your page won&#8217;t rank.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As such, you need to choose keywords and phrases which are related to what you&#8217;re actually talking about in your article. Don&#8217;t just use synonyms for the sake of it &#8211; ensure that they genuinely add value to what you&#8217;re writing about.<\/span><\/p>[\/et_pb_text][et_pb_text module_id=&#8221;Where&#8221; _builder_version=&#8221;4.14.7&#8243; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<h2><b>SEO Is Constantly Evolving<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Google is serious about what type of content ranks on their search results and they are constantly looking for new ways to improve their algorithm.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While you don&#8217;t need to worry about semantic SEO in the early stages of your blogs life, it&#8217;s definitely something that you want to start implementing when your blog gains some traction.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As Google gets better at understanding what people mean when they search for things, using appropriate keywords and phrases will become increasingly important.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember to use keywords and phrases that are relevant to your niche but don&#8217;t try to stuff them in. It&#8217;s definitely worth taking the time to research semantic SEO, but make sure you integrate it into your blogging strategy at a time when it can actually benefit you!<\/span><\/p>[\/et_pb_text][et_pb_post_nav _builder_version=&#8221;4.9.1&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_nav][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_sidebar area=&#8221;sidebar-1&#8243; show_border=&#8221;off&#8221; _builder_version=&#8221;4.9.0&#8243; header_text_color=&#8221;#0C71C3&#8243; text_orientation=&#8221;left&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_sidebar][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; prev_background_color=&#8221;#ffffff&#8221; admin_label=&#8221;Footer&#8221; _builder_version=&#8221;4.9.1&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;#00eeff&#8221; background_color_gradient_end=&#8221;#0d49e0&#8243; background_color_gradient_direction=&#8221;130deg&#8221; background_image=&#8221;https:\/\/acecliq.com\/lucknow\/wp-content\/uploads\/2021\/08\/marketing-bg6-1-1-1.png&#8221; parallax=&#8221;on&#8221; min_height=&#8221;0px&#8221; height=&#8221;371px&#8221; max_height=&#8221;480px&#8221; custom_padding=&#8221;0vw||0vw||false|false&#8221; custom_padding_tablet=&#8221;100px||100px||true&#8221; custom_padding_phone=&#8221;||||true&#8221; top_divider_style=&#8221;none&#8221; top_divider_height=&#8221;250px&#8221; top_divider_flip=&#8221;vertical&#8221; top_divider_height_tablet=&#8221;150px&#8221; top_divider_height_phone=&#8221;110px&#8221; top_divider_height_last_edited=&#8221;on|phone&#8221; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_section]\n\n","protected":false},"excerpt":{"rendered":"<p>What is Semantic SEO? How to write for Semantic SEO? Is it worth investing in semantically related keywords SEO Is Constantly Evolving Semantic SEO is a relatively new topic, which is differentiated from traditional SEO mostly in how it works. Traditional SEO uses keywords to determine the best ranking pages of a certain site. However, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"2880","footnotes":""},"categories":[6,7],"tags":[114,113,115],"class_list":["post-1716","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","category-search-engine-optimization","tag-learn-seo","tag-seo","tag-seo-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is Semantic SEO? - Acecliq lucknow<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acecliq.com\/lucknow\/what-is-semantic-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Semantic SEO? - Acecliq lucknow\" \/>\n<meta property=\"og:description\" content=\"What is Semantic SEO? 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